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Black Friday/Cyber Monday deals for marketers: Software, supplies and more

…into December. JustCloud’s file backup service has a Cyber Monday 70 percent discount, with “never before” free inclusions. Also up in the clouds, Alibaba’s global cloud service is out with a variety of deals sporting Black Friday pricing, including 40 percent off yearly subscriptions of its Elastic…

How e-commerce giants are using AI and marketing (Part 1)

…up with Microsoft to develop Gluon, a user-friendly interface for developers working on training algorithms and neural network models. Alibaba Alibaba, one of China’s e-commerce behemoths, has been investing in technology to improve its services, especially in marketing. – Product recommendation…

MarTech Today: Yahoo’s Spin-Off, Oracle’s Responsys & AMP’s Momentum

…Main Business Rather Than Alibaba Assets Dec 9, 2015 by Greg Sterling In a reversal, Yahoo announced this morning that it will abandon its planned spinoff of its remaining Alibaba shares and instead do a “reverse spinoff” of the rest of Yahoo. The reason the Alibaba spinoff was scrapped was…

MarTech Today: Verizon buys Yahoo, Twitter verification & more

…web. From Marketing Land: Verizon is buying Yahoo for $4.83 billion Jul 25, 2016 by Greg Sterling The deal does not include Yahoo’s cash, its Alibaba shares or Yahoo Japan. After buying Yahoo for nearly $5 billion, Verizon is now in the search business Jul 25, 2016 by Greg Sterling With the…

The ROI of recommendation engines for marketing

…to match items in their pool, Wei Hu, director of data technology at Alibaba’s Merchant Service Business Unit, explained in a statement. During the 11.11 Shopping Festival in 2016, a 24-hour online shopping event in China, Alibaba used AI to display product recommendations on shoppers’ personalized…

MarTech Today: Reddit for advertisers, how e-commerce is using AI & more

…1) Nov 22, 2017 by Daniel Faggella In the first part of a series, columnist Daniel Faggella explores how e-commerce leaders such as Amazon and Alibaba are adopting AI applications to power more accurate product recommendations and faster search results. From Marketing Land: Peloton & Mizzen+Main…

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