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MarTech Landscape: What is a consent management platform (CMP)?

…of the qualifications that the IAB Tech Lab does require for the authorization of a CMP is that the platform must be able to be read consent preferences set by another CMP in the Consensu cookie. One such CMP was released by content compensation platform Sourcepoint at the end of May, as a module…

WP Engine launches Content Performance analytics tool

WordPress digital experience platform WP Engine is out this week with a new analytics product that marries data from Google Analytics with its own info on site performance. Called Content Performance, it is designed to provide greater insights into how well content is doing. Unlike Google Analytics,…

WordPress 4.2 Now Available, Speeds Up Publishing & Sharing

Hot on the heels of the 4.1.2 security release, WordPress has announced version 4.2, which is available now. This version of WordPress sports an updated Press This tool, which allows quick posting to your blog by quoting the text, video or images from another website. Press This works on mobile…

Why Monotype bought UGC platform Olapic

Bitmapped versus live text, per Monotype At first glance, the recent acquisition by type technology firm Monotype of user-generated content (UGC) platform Olapic seems like an odd combination. Type and user-generated content? So I reached out to Monotype president and CEO Scott Landers to get some…

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