Eyeota

MarTech Today: ‘Geek’ rescues Marketo, Aetna’s CMO on digital transformation & Linqia’s predictive platform for influencers

…Source3 to help fight video pirates, Recode So long, and thanks for all the Flash, Chromium Blog Eyeota Teams with Nativo to Infuse Global Audience Data into Native Advertising Technology Platform, Eyeota A Beginner’s Guide to Marketing Automation, Moz How to be your own Marketing Success Story,…

The MarTech Minute: Shim promoted to Slack CFO, industry vets form Metaforce consultancy and more

…strategist. The company says the additions will continue expansion of its New York healthcare division. Eyeota adds Gil Barzilay as its vice president of global platforms. Barzilay joins Eyeota from Oracle Data Cloud, having previously held senior roles at Datalogix, Sizmek and Peer39. SABRE…

MarTech Today: Measuring ad-induced smiles, BKON Connect’s expanded browsing of the real world & plug-and-play semantic search

…Partner to Provide Advertisers Access to a Self-Serve Programmatic Advertising Platform, Business Wire Eyeota Partners with ALC to Deliver Real World Data to Brands Across the Globe, Eyeota Harte Hanks Partners with Usermind to Offer Customer Experience Orchestration and Consulting Services, Market…

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MarTech Today: The Weather Company partners with LiveRamp, everything about F8 & the easiest page speed win

…Optimize, ConversionXL Breakthrough Mobile Marketing Platform Uses Location-Based Data to Deliver Targeted Social Media Advertising, PR Web Eyeota Delivers Precision Targeting to B2B Marketers Through New Data Marketplace Integration, get.eyeota.com Header Bidding Unleashed A Huge Infrastructure…

The MarTech Minute: Bynder unveils analytics tool, Causal IQ spins out on its own & more

…MullenLowe Profero where he was global senior vice president of search, content marketing. Eyeota names Howard Luks as its newly created senior vice president of data products and partnerships. Prior to Eyeota, Luks was director of international business development at Oracle Data Cloud. Infutor…

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The MarTech Minute: Inscape partners with LiveRamp, Openrise expands its marketplace & a slew of exec moves

…peak performance and sales coaching, working with clients such as Johnson & Johnson, Procter & Gamble AstraZeneca. Eyeota hires Pieter de Zwart as chief technology officer. Prior to Eyeota, de Zwart spent nine years at the Rubicon Project, where he helped scale the business from a 100-person startup…

The MarTech Minute: Barometric rolls out new measurement solutions, Bynder integrates with Hootsuite & more

…its presence in the region as vice president of APAC. Eyeota partners with AnalyticsIQ The data firm announced that it will use AnalyticsIQ’s Symphony Consumer Personas to create rich audience lifestyle profiles available through the Eyeota Data Marketplace. The company says that with new Symphony…

MarTech Today: Freckle’s store attribution tag, Datasift’s analytics for LinkedIn & AdStage’s updated platform

…venturebeat.com Microsoft to double its Montreal AI R&D office and invest $7M in academic research, techcrunch.com Oracle Marketing Cloud Teams with Eyeota to Enhance Global Data Offering, www.prnewswire.com YuMe Turns Mobile Advertising on Its Axis with New Vertical Video Format, www.yume.com 3…

The MarTech Minute: Sitecore adds new CMO, Miller Heiman unveils analytics platform & more

…chief executive Robin Smith. Goldberg will continue to serve as president and chief executive officer in addition to his new role as chairman. Eyeota names Jamie Jager as director of agency sales. Jager previously worked at advertising and digital media companies such as Drawbridge and RadiumOne.…

The MarTech Minute: Sprint launches innovation center, Accenture rolls out new features & a slew of executive hires

…across the brand and original content offerings. Voxy appoints Anita Absey as chief revenue officer. Absey previously managed sales at Return Path. Eyeota taps Elissa Reiling as vice president, marketing, to lead its global marketing and communications initiatives. Reiling most recently held senior…

The MarTech Minute: Oracle buys Talari, MomentFeed’s Menu Manager, more

…Nativo appoints Sheri Ham as its new SVP of programmatic. Prior to Nativo, Ham led programmatic efforts as VP at Diply and SVP at Mode Media. Eyeota hires Chris Emme as managing director, Americas. Emme most recently held senior sales management positions as RocketFuel, MediaIQ and RadiumOne.…

The MarTech Minute: Kitewheel partners with Zeta, DialogTech adds Bing integration and more

…healthcare technology startups, including PatientPop and Counsyl. The company also named Rand Travis Skidmore as VP of client success and retention. Eyeota appoints Jill Orr as chief operating officer. Orr was most recently at Triad Retail Media. Bill McConnell joins the Lumavate board of managers.…