Privacy By Design
What is privacy by design? A deeper dive into this GDPR requirement
…data privacy, along with transparency and simplified choice. Why isn’t privacy by design used by everyone? One reason might be the persistent tug between creative freedom and rules that are seen to inhibit innovation. “Privacy by design is a really great framework from which to think about privacy…
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MarTech Today: Aprimo adds Idea Lab, Barometric unveils snail mail attribution & ‘privacy by design’
…and changing how brands function internally, as well as how they engage […] What is privacy by design? A deeper dive into this GDPR requirement Mar 20, 2018 by Robin Kurzer Experts agree that integrating privacy principles into the development phase makes sense for businesses and their customers.…
FTC PrivacyCon: How lessons learned by toy designers can inform marketers’ privacy policies
…models of toys, and may raise similar issues around privacy and content. The designers of these platforms should thus consider children as potential (co-)users in their designs.” Clear communication helps The report recommends that toy designers and policy makers provide clearer communication around…
MarTech Today: Designing dashboards, Privacy Shield compliance & Blab shuts down
…changes & more Aug 15, 2016 by Matt McGee In this week’s show, our panel talks about Twitter’s ongoing harassment issues, Facebook’s ongoing News Feed tweaks and more. Microsoft, Salesforce among first certified companies under US-EU Privacy Shield Aug 15, 2016 by Greg Sterling More than 200…
OneTrust releases first free assessment tool for the new California privacy law
…definition of that term is expected to be determined more exactly by the time the Act goes into effect in January 2020. To help organizations get a sense of whether they have to comply with CCPA, and, if so, what that might involve, privacy management software provider OneTrust is out this week with…
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MarTech Today: Cision adds image tracking, data privacy legislation in US & revving up your page speed
…data privacy legislation Aug 10, 2018 by Robin Kurzer Despite the US Commerce Secretary’s condemnation of Europe’s GDPR in May, there are signs that federal and state governments are starting to take data privacy seriously. Salesforce promotes COO Keith Block to co-chief executive Aug 10, 2018 by…
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Todd Ruback
As Chief Privacy Officer & VP of Legal Affairs at Evidon Inc., Todd Ruback oversees all internal privacy and legal matters. He has developed the company’s privacy training program, privacy by design initiative and also oversees the company’s legal department. He works with many privacy regulatory…
Data Security And Privacy: Marketing’s Top Conundrum In 2016
…collected, and by which vendor. By extending the functionality of traditional tag management, an enterprise-class solution can enforce a company’s privacy policies, block unwanted website trackers from firing, and ensure full compliance with user preferences and privacy laws enacted by jurisdictions…
Data privacy: Picking the lock on Pandora’s box
…endorsements. Cayla tells kids her favorite movie is Disney’s “The Little Mermaid,” for instance. The complaint paints a chilling picture: By purpose and design, these toys record and collect the private conversations of young children without any limitations on collection, use or disclosure of this…
What is the GDPR, and why should martech care?
…As Chief Privacy Officer & VP of Legal Affairs at Evidon Inc., Todd Ruback oversees all internal privacy and legal matters. He has developed the company’s privacy training program, privacy by design initiative and also oversees the company’s legal department. He works with many privacy regulatory…
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GDPR introduces a new job position: The data protection officer
…of data subjects. In my opinion, the most important aspects of this role are: the oversight of privacy impact assessments for higher risk processing activities and the integration of privacy by design principles.” Dale said that dataxu will create a dedicated DPO office and transition the role to…
Sanity check: One year until GDPR
…As Chief Privacy Officer & VP of Legal Affairs at Evidon Inc., Todd Ruback oversees all internal privacy and legal matters. He has developed the company’s privacy training program, privacy by design initiative and also oversees the company’s legal department. He works with many privacy regulatory…