Site Search by Site Search powered by SLI Systems

Strategy

Results: 1 - 12 of 1589
Sort by: relevance | new-to-old |old-to-new

10 Questions To Guide Your Marketing Technology Strategy

…Score, a free online assessment tool that uses subjective analysis from internal stakeholders to identify marketing talent, technology and strategy gaps. Since that time, more than 2,000 marketers, executives and entrepreneurs have used it to evaluate their businesses. Marketing Score includes…

Why You Need A Marketing Technology Strategy

…own and define their marketing technology strategy see greater business impact than those that don’t, while 50 percent are able to achieve more targeted, relevant and efficient customer engagements, according the survey. When it comes to aligning strategies, 51 percent of those that say they do it…

6 product launch challenges that require agile product development solutions

…The Author Jay Rampuria As Executive Vice President of Global Business and Corporate Development, Jay Rampuria leads all business development strategy for Toluna. His focus is to drive long-term partnerships with the world's largest advertisers, along with new product development through innovative…

How to Build a Comprehensive Data Strategy

…Register today for “How to Build a Comprehensive Data Strategy” produced by Digital Marketing Depot and sponsored by Openprise. About The Author Digital Marketing Depot Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and…

Martech enablement series: Part 5 — The team strategy

strategy A race team’s ultimate success objective is winning the race series they participate in. They win the series by tallying up points they earn in each of the races that are part of the series. Goals are developed for the series that guide the creation of objectives for each race. Strategies

Personalization: Your Surefire Strategy To Increase Customer Engagement

…that appears as though it is customized for each user. The Power Of Push Push notifications play a critical part in a personalized engagement strategy — our recent data shows that 65 percent of push-enabled users return to an app within 30 days of downloading it, while the 30-day retention rate…

Why ABM has become a critical strategy for B2B marketers

…in the media, financial and professional services industries, Sonjoy came from Deloitte in their Strategy, Brand & Innovation division, managing the definition and execution of new product strategies to identify and cultivate new ways the firm’s practices and its clients can adopt new technologies…

Local SEO in 2017 and beyond: managed strategy vs. automation

…content strategy, website design & development, web analytics management and more. Since 1999, Location3 has evolved into a full service digital marketing agency that delivers enterprise-level strategy with local market activation. Andrew is an expert in local search marketing strategy and is a…

What’s the real strategy behind Amazon’s acquisition of Ring?

…says Rob Glickman, CMO of customer data platform Treasure Data, controlling the last mile is likely part of the strategy. But it’s only “a small piece.” It’s really about Amazon’s strategy to completely understand consumer behavior, he said. In other words, filling out the data about how you live…

Optimize your content strategy with marketing automation and social media

…Possible: Quality Content Marketing.” About The Author Digital Marketing Depot Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to…

B2B marketing tips for an effective account-based marketing (ABM) strategy

…marketing success metrics With ABM programs, Sales and Marketing share goals, create cross-departmental assets, and execute against a unified strategy. Companies that already have a strong alignment between Sales and Marketing have an advantage when implementing successful ABM programs. ABM programs…

Site Search by Site Search powered by SLI Systems