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Here are the 2019 MarTech Conference Stackie Awards entrants

…tendrils of your technologies can be. That’s why I’m so impressed by all of the companies that took on the challenge of entering this year’s Stackie Awards competition, which was sponsored by AirStack. The Stackies seek to recognize the best visual representation of a company’s marketing technology


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Inspiring a data-first culture through internal activism

…Josh Manion currently is the CEO of Vault JS, a company focused on securing 3rd party technologies for the enterprise. Prior to Vault JS, Josh was the Founder and CEO of Ensighten a tag management technology. Prior to Ensighten, he served for seven years as the CEO of Stratigent, a web analytics…

The martech stack fallacy: It’s not about technology

technology? Think about it from a human context.” This isn’t just a technology problem, though. For the solutions we do use, we have to do a better job of training people and developing the processes to maximize the technology to its fullest extent. We’re all guilty of implementing technology and…


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Is Marketing Technology The Emperor’s New Clothes?

…from this technology. An initial overview of the stats might convince us that we are indeed in the Golden Age of marketing. A new study from the research company Signal found that the average company has 17 marketing technologies in use. IDC recently predicted that marketing technology spend will…

Why marketers need to help manage digital transformations

…the guest author and not necessarily MarTech Today. Staff authors are listed here. About The Author Barry Levine Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects…

Kochava launches deterministic attribution for mobile web

…the guest author and not necessarily MarTech Today. Staff authors are listed here. About The Author Barry Levine Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects…

Why clients in-house and what agencies can (and can’t) do about it

…relationship typically manifests itself via strategy and execution, but even more so these days it’s about connecting the dots across data, technology, disparate client departments and between the brand and the consumer,” said Silverstein, “Programmatic is but one aspect of this, so if a client…

What impact will 5G have on marketing and advertising?

…re-invented, ad exchange OpenX Chief Product Officer Todd Parsons said, since “5G will blow up the architectures we have.” Present-day programmatic technologies aren’t built for the demands of a system that delivers ads up to a hundred times faster, he said, noting that OpenX already handles 100…

Blissfully wants to make cloud app management as carefree as its name

…the guest author and not necessarily MarTech Today. Staff authors are listed here. About The Author Barry Levine Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects…

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