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Voice search in retail: Evolving the customer experience

…to appear in search results and win sales. Voice search represents a shift in marketers’ ability to understand consumer intent and deliver better experiences. Equally important, the imperative to improve product landing pages could be stronger than ever with the growth of voice search. Think about…


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Gartner: What the post-disruptive marketing landscape will look like

…balance that will emerge in a few years will leave a landscape that looks significantly different from the one that currently exists. Voice, Privacy and Automation Voice interfaces and bite-sized videos are causing marketers to re-think how they communicate, the report notes. Privacy laws mean that…

Voice search isn’t the next big disrupter, conversational AI Is

Within the search marketing space, there has been a lot of talk about voice search. Many are projecting voice search as the next big thing  – in fact, as the next marketplace disruptor. But the truth is, voice search probably isn’t going to be the next big thing. Yes, voice search is disrupting…

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